Monday, November 7, 2022

Liquor Store Profit Tip: Why Dual Pricing is Better than Cash Discounting

 A quick comparison showing how using Dual Pricing is a better option than Cash Discounting. This is a great way for beer, wine, and liquor stores in the United States to see their monthly profits increase by $2000 or more. 

It was a bit tough to explain in the video but the issue with Cash Discounting related to ads that include product prices. For example:

  1. You have a sign for a 18 pack of Bug Light for $18.99. It is likely that the liquor store down the street has the same sign and price of $18.99.
  2. If you switch to Cash Discounting, then you have to show a the higher credit price of $19.75 while the liquor store down the street is still at $18.99.
  3. If you switch to Dual Pricing then the price stays the same at $18.99 (or lower if you want). This works out even better if the liquor store down the street tries to use Cash Discounting and now their price is $19.75 and your price is $18.99!


 

 

At this time, Cloud Retailer is the only point of sale software designed for beer, wine, and liquor stores that includes Dual Pricing. 

More information on Cloud Retailer can be found here: https://www.cloudretailer.com/dualprice-pos/ or you can contact me directly at kevinantosh@gmail.com or 208-340-5632

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