Howdy!
I have created a free and unbiased point of sale buying guide for beer, wine, and liquor stores in the United States. This was created based on the workshops and consulting work that I have done for multiple retailers and industry associations over the years.
If you own or manage a beer, wine, or liquor store in the United States with between 1 and 25 store locations, you can request the buying guide by completing this brief form: https://forms.gle/eWSg9aLQppGnfJaB7